Marketing Manager Practice Retention
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MYOB is a business platform. Our purpose is to help more businesses in Australia and New Zealand start, survive and succeed. Our team is continually growing, inventing and disrupting conventions. To make all this happen, we are dedicated in creating an exceptional flexible employee experience for all team members and offer a culture where you can be yourself. We don’t want you to simply ‘fit’ into our already established culture, we want you to come and add to it, and make it even better!
You’ll be part of a Partners team responsible for marketing and selling our highly regarded practice solutions and online business tools. The relationship between advisors and their clients is essential to success now and in the future. Will you help point the way forward?
The Marketing Manager-Practice Retention will develop the strategic plan that delivers retention, utilisation and revenue targets for the existing practice and partner base. As a member of the leadership team, you will set the strategy for optimizing partner lifecycle marketing to enhance customer satisfaction, advocacy, value perception and client retention rates. You will play a key role in translating overall commercial objectives into effective, targeted direct marketing strategies for Partner retention. You will oversee strategic direction and implementation of the Partner Program to drive partner behaviour with increased retention and product usage.
What will you bring?
- Comprehensive marketing strategy & multi-channel campaign delivery experience.
- Experience leading a team and influencing outcomes.
- Strong understanding of marketing principles, including test-and-learn methodologies and analysing research and building complex communication strategies.
- Understanding of retention and loyalty programs within a B2B or professional services environment.
What else do you need to know?
If you want to work and collaborate where opinions are valued and your ideas can make a difference, you should work at MYOB!
We are an equal opportunity employer and value diversity at our company.
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